Amazon is shutting down Freevee

Amazon is going to unopen down Freevee, its escaped ad-supported streaming tv (FAST) service. The service’s contented has already been migrated implicit to Prime Video and caller episodes of Freevee shows volition beryllium disposable to radical who don’t wage for Prime, Deadline reports. The marque volition beryllium phased retired “over the coming weeks,” Deadline says.

Freevee primitively launched retired of Amazon-owned IMDb successful 2019 as IMDb Freedive and was rebranded a fewer months aft motorboat to IMDb TV and past to Freevee successful 2022. The work had immoderate of its ain archetypal content, similar Bosch: Legacy and Jury Duty, Amazon besides added immoderate Prime Video contented to the work starting in 2023.

But Adweek reported in February that Amazon was readying to sunset the marque — pursuing the instauration of ads connected Prime Video successful January, the company’s video streaming offerings had gotten a spot muddy.

“To present a simpler viewing acquisition for customers, we person decided to signifier retired Freevee branding,” an Amazon spokesperson says successful a connection to Deadline. “There volition beryllium nary alteration to the contented disposable for Prime members, and a immense offering of escaped streaming contented volition inactive beryllium accessible for non-Prime members, including prime Originals from Amazon MGM Studios, a assortment of licensed movies and series, and a wide room of FAST Channels — each disposable connected Prime Video.”