AT&T changes its ‘Bad Golf Day’ ad after T-Mobile complained

Here’s the recently updated advertisement that present says outer calling “will be” available, arsenic opposed to “is”.

AT&T has updated its outer calling advertisement aft T-Mobile challenged its rival’s usage of the verb “is.” When the “Epic Bad Golf Day” video starring comedic histrion Ben Stiller was initially released successful April, the advertisement closed with “The aboriginal of assistance is an AT&T outer telephone away.” This has present been changed to “will beryllium a outer telephone away.”

T-Mobile took its ailment to the Better Business Bureau’s nationalist advertizing part which said that the wording successful AT&T’s archetypal connection implied that the carrier’s Supplemental Coverage from Space (SCS) work was already disposable to customers. While AT&T cut a woody successful May with AST SpaceMobile to motorboat the service, it’s presently unavailable and it could instrumentality respective months earlier the offering is rolled out. T-Mobile is launching its ain Starlink-based outer calling service sometime this fall.