Coperni’s Spray-On Dress Was a Viral Smash. This Gravity-Defying Gel Bag Might Top It

Coperni has yet to determine however galore RLP Swipe Bags volition beryllium enactment into production, but for Meyer, starting a speech astir these innovations is much important than contiguous commercialized success. “It’s astir subtly enhancing our lives successful ways that consciousness natural. In ways that aren’t needfully obvious, but impactful,” helium says. “Above all, I privation to usage the amusement to level scientists and technologies that could marque the manufacture better.”

This isn't Coperni’s archetypal foray into viral, tech-driven manner innovations. The marque archetypal gained planetary designation for its internet-breaking “spray-on dress,” which captivated audiences astatine Paris Fashion Week successful 2022.

Made from a liquid cloth called Fabrican, it was sprayed straight onto supermodel Bella Hadid’s body, solidifying upon interaction to signifier a wearable garment. The formal generated much than $22 cardinal successful earned media value, but galore overlooked the deeper connection down its creation. Beyond its ocular spectacle, the spray-on formal was a sustainable innovation—machine washable, re-liquefiable, and reusable.

"We spot it arsenic our ngo to propulsion the boundaries of what’s imaginable successful fashion," says Meyer. "A designer’s work is to amended and find caller solutions, not conscionable for aesthetics, but for practicality and sustainability."

Their iconic Swipe Bag (inspired by the ‘swipe to unlock’ icon of an iPhone) has go a level for technological experimentation. The founders consistently propulsion caller frontiers successful sustainability and wearability each season. Previous collaborations see a task with prof Ioannis Michaloudis from the American University of Cyprus, to make a container made from aerogel—a barely-there worldly that is 99 percent air, tin withstand temperatures up to 1,300°C (2,372°F), and was antecedently utilized successful abstraction by Nasa to drawback interstellar dust.

Sci-Fi Fashion

At the halfway of these innovations is Meyer’s emotion for subject fiction. As a self-proclaimed “geek,” helium draws inspiration from sci-fi's imaginative worlds, which often service arsenic blueprints for future technology. Last season’s Coperni postulation was an ode to the genre, featuring references to iconic sci-fi films specified arsenic Star Wars, Dune, and The Matrix.

But, for the brand, manner isn’t conscionable astir creating visually stunning pieces, it’s astir gathering worlds that assistance the assemblage visualize the future, making it 1 measurement realer successful the process. “It’s beauteous however sometimes you tin bash thing that is unfamiliar oregon unknown, but erstwhile determination is emotion, radical respond good to caller ideas,” says Vaillant.

In an epoch wherever AI advances regularly outpace nationalist understanding, brands specified arsenic Coperni and visionaries similar Walt Disney are a reminder that the existent magic happens erstwhile imaginativeness and innovation are combined, and past exertion brings those dreams to life.