Elon Musk's PAC Is Buying Ads for Donald Trump on Elon Musk's X

The Elon Musk-backed America PAC has spent thousands of dollars advertizing connected the Elon Musk-owned societal media level X to enactment erstwhile president Donald Trump’s campaign. According to X’s governmental advertisement disclosure data, betwixt July 8 and October 1 the America PAC ran 59 ads, costing much than $166,000 and yielding, per X’s metrics, 32,058,424 impressions. All of the ads targeted plaything states–Georgia, Nevada, Pennsylvania, Michigan, Arizona, and Wisconsin.

Musk first endorsed Trump instantly pursuing the attempted assassination against him successful July successful Butler, Pennsylvania. Since then, helium has said helium is “all in” connected his enactment for the erstwhile president, including appearing astatine a 2nd rally successful Butler earlier this month.“This predetermination is the astir important predetermination of our lifetime,” said Musk astatine the time. “This is nary mean election.” It was 1 portion of Musk’s—and the America PAC’s—efforts to crook retired voters for Trump successful plaything states.

The America PAC has been a driving unit down elector mobilization for the Trump campaign, processing an app to assistance canvassers people apt voters. (The effectiveness of this strategy remains to beryllium seen, with canvassers reportedly faking elector contacts astatine scale.) The PAC has offered $47 to immoderate plaything authorities voters who would hold to motion a petition supporting the First and Second Amendments. Musk has besides said helium volition give retired $1 cardinal a day to voters who motion the petition, successful a determination predetermination instrumentality adept Rick Hasen described arsenic “clearly illegal.”

Federal Election Commission filings released past week revealed that Musk has funneled $75 cardinal into the PAC since July, dwarfing different Silicon Valley donors who backmost the erstwhile president. Musk has besides donated to the Building America’s Future PAC, which has tally anti-Harris ads aiming to dissuade Black and Muslim voters, peculiarly successful plaything states.

Musk has besides utilized his ownership X to further beforehand Trump. In August, Musk sat down with Trump for an interview hosted connected X Spaces. He has besides promoted and reshared conspiracy theories pedaled by the Trump campaign, including alleging that the Democratic Party would let undocumented immigrants to ballot successful bid to triumph the election.

In 1 advertisement that ran betwixt September 27 and October 1, the station read, “Georgia is filling up with amerciable immigrants: In conscionable 3 years, Kamala released much amerciable immigrants into our state than astir 3x the colonisation of Atlanta. End Kamala's Border Chaos and petition your ballot for President Trump today.” The advertisement links to a website votesafe.org, which is paid for by the America PAC and wherever voters tin look up their elector registration presumption and petition ballots.

All the PAC’s ads are linked to the @theamericapac X account, which links to the PAC’s website. Before his quality astatine Trump’s October rally successful Butler, Musk appropriated the @america handle for the America PAC.

The America PAC has besides invested heavy successful ads connected Meta’s platforms, Facebook and Instagram, moving much than 250 ads successful October alone.

A typical from X did not instantly respond to a petition for comment.