Here’s how many people tuned into Netflix’s Christmas Day NFL games

Netflix says it had a large audience for its unrecorded NFL games connected Christmas Day, with Nielsen ratings designating them “the most-streamed NFL games successful US history.” The Kansas City Chiefs and the Pittsburgh Steelers notched a 24.1M AMA (average infinitesimal audience), portion the Houston Texans and Baltimore Ravens deed 24.3M AMA, totaling astir 65 cardinal full viewers.

Though Netflix buckled nether the weight of the much than 60 cardinal households that tuned into the boxing lucifer betwixt Mike Tyson and Jake Paul past month, its systems mostly held up during the 2 NFL games and star-studded performances from Mariah Carey and Beyoncé.

Netflix has besides confirmed it volition add a standalone replay of the “Beyoncé Bowl” halftime show to the work aboriginal this week aft it registered 27 cardinal unrecorded viewers — the game’s highest viewership. Now, the league’s broadcast deal volition support Christmas Day games connected Netflix for astatine slightest the adjacent 2 years.

The NBA, which has traditionally aired hoops without contention from the NFL connected the holiday, said that contempt the competing Netflix broadcasts, its slate of games delivered the “most-watched Christmas Day successful 5 years, averaging 5.25 cardinal viewers per crippled successful the U.S.” All 5 games up year-over-year, with viewership wide up 84 percent from 2023.

On Wednesday, the NFL offered a preliminary glimpse astatine viewership, saying the crippled betwixt the Kansas City Chiefs and Pittsburgh Steelers had already go the 2nd astir fashionable unrecorded rubric connected Netflix and that one-third of Netflix’s viewers astatine the clip were watching that game.