Samsung’s new AI smart TVs are getting seven years of OS updates

Samsung says it volition supply 7 years’ worthy of Tizen operating strategy updates for its newer AI-powered TVs successful a bid to fend disconnected contention from Chinese rivals. The announcement was made past week astatine Samsung Electronics’ Suwon Campus according to Business Korea, and volition archetypal use to TV models released successful March 2024, alongside immoderate products released successful 2023.

The argumentation hold is simply a notable leap from the updates Samsung presently provides, which typically code bugs without upgrading the Tizen OS itself. The determination comes arsenic Samsung, presently the world’s biggest seller of astute TV, finds its marketplace enactment being challenged by Chinese companies similar Hisense and TCL. Research from analytics steadfast Omdia recovered that Samsung had a astir 29 percent stock of the planetary TV marketplace during the archetypal fractional of the twelvemonth —  down much than 2 percent from the twelvemonth anterior — portion TCL and Hisense closed successful with 12.1 percent and 10 percent, respectively.

“With the seven-year escaped upgrade of Tizen applied to AI TVs, we volition widen the spread successful marketplace stock with Chinese companies,” said Yong Seok-Yoon, the president of Samsung Electronic’s Visual Display Business Division. The nonstop models guaranteed to payment from the expanded updates haven’t yet been specified by Samsung.

Samsung made a akin announcement backmost successful January regarding its Galaxy S24 smartphone series, pledging to supply 7 years of OS upgrades and information updates. Around that clip LG, Samsung’s home rival, besides revealed it would beryllium offering 5 years of webOS upgrades for its ain astute TV lineup, though circumstantial models it would use to were astatine slightest included successful that announcement.