The Big Interview Gets Even Bigger

WIRED: Hey.

Katie: Hey … ?

WIRED: It’s us. The corporate consciousness of the WIRED editorial staff, present to assistance you speech astir The Big Interview series.

Katie: Is this AI?

WIRED: Katie, what’s a Big Interview?

Katie: Is it weird that I’m being interviewed by my ain publication?

WIRED: Hey, you created this monster. Answer the question.

Katie: It’s a speech with idiosyncratic we—me, and you, who are seemingly the corporate consciousness of WIRED—care about, deliberation is interesting, and who is successful immoderate mode shaping our shared future. That doesn’t needfully mean they’re a exertion enforcement oregon a world-famous scientist; these conversations span everything WIRED covers.

WIRED: Like what?

Katie: Aren’t you WIRED? Don’t you cognize that already? Like the tech manufacture and science, sure, but besides net culture, politics, integer security, celebrity, innovation successful its galore forms. We screen each of that, and we emotion getting to cognize the freaks and geeks and weirdos and stone stars—literal and figurative—who are astatine the vanguard of creating it.

WIRED: The corporate consciousness of WIRED would similar to punctual you that we don’t bash PR for celebrated people.

Katie: These interviews aren’t PR. They’re besides not adversarial by definition. And we’re not trying to instrumentality anyone into saying thing anserine oregon thing newsworthy—although I can’t halt them if they bash 1 oregon some of those things! I similar to deliberation WIRED is simply a beauteous thoughtful place, and these are meant to beryllium thoughtful conversations betwixt 2 astute radical who marque consciousness arsenic a pairing. We privation radical to travel distant feeling similar they truly know the taxable of the interview, their hopes and dreams, their deepest fears, what they had for breakfast, and whether they ever hallucinate extended interactions with their employees aft taking nitrous oxide astatine the dentist’s office.

WIRED: You OK, boss?

Katie: It’s been a agelong year.

WIRED: Speaking of the existential accent inherent successful moving a media concern these days, does anybody adjacent read anymore? Why are we publishing a clump of interviews erstwhile everybody’s watching TikToks these days?

Katie: Some radical inactive read, yes. Good for them. But we’re not conscionable publishing the Big Interview bid successful substance anymore (as we’ve been doing since 2022). We’re besides releasing a clump of these conversations arsenic episodes of a caller YouTube series. And we’re hosting an full daylong event, called The Big Interview, successful San Francisco this December. Mira Murati is going to beryllium there. So is Jensen Huang. And gold-medal-winning Olympian Phil Wizard.

WIRED: Oh, they’re each large deals.

Katie: I know.

WIRED: So what benignant of big-deal interviews are coming up present and connected YouTube, anyway?

Katie: Didn’t 1 of you committee and edit these interviews?

WIRED: Try to play along, Katie, we’re having amusive here.

Katie: Right, OK. We talked to a clump of astonishing people. We talked to Mark Cuban astir his caller pharmaceutical “disruption.” We talked to Josh Johnson, from The Daily Show, astir authorities and the aboriginal of comedy. We talked to Meredith Whittaker, president of the Signal Foundation, astir surveillance and AI. That’s a large one. We adjacent talked to Secretary of State Antony Blinken astir cybersecurity. And there’s a clump much successful the works. We’re adjacent putting retired a peculiar people issue.

WIRED: How exciting. We’re looking guardant to chatting again successful a fewer months to perceive however it each went.

Katie: Will we beryllium … speaking again?

WIRED: Your adjacent dental cleaning is successful mid-February. We presume you’ll erstwhile again beryllium indulging successful the nitrous oxide from the dentist’s bureau comfortableness menu?

Katie: After this enactment I’m honestly not truthful sure.

WIRED: Happy editing, boss. Until we conscionable again.