US v. Google redux: all the news from the ad tech trial

Google and the Department of Justice are facing disconnected again, this clip successful a proceedings astir whether Google has a monopoly successful advertizing exertion markets.

The proceedings kicks disconnected connected September 9th successful a national tribunal successful Alexandria, Virginia. The DOJ argues that Google has unfairly locked up the marketplace for advertisement tech tools that publishers and advertisers trust connected to monetize their websites and marketplace their goods. Google retorts that it’s created businesslike products that enactment good for customers, and it faces plentifulness of competition.

The proceedings comes connected the heels of a historic ruling successful favour of the government successful a antithetic antitrust proceedings against Google, earlier a antithetic judge. A DC District Court justice said Google had illegally monopolized the online hunt market. So portion the advertisement tech lawsuit kicks off, the authorities is simultaneously contemplating what kinds of remedies it volition inquire for to reconstruct contention successful search.

Read connected beneath for each of the updates and notes from the case.